Movement & Motion.

rheajeong.com

"Liquid" is an ergonomically focused design for a simple, everyday-use household item: the toothbrush. The design is inspired by a stream of water, commonly occurring while brushing one's teeth. Other than its form and functionality, the other main highlight of this design is its mimicry of the water that one associates with tooth-brushing. Its non-uniform transparency and curves incorporate the liquidity, and therefore natural motion and flow of water. As the user holds the device, there's an illusion created as if water itself is flowing out of the hands. The fluidity of the handle evokes the motion of free-flowing water as well as the actual representation of water.

http://mocoloco.com/archives/023645.php

Recall that overplayed saying: "Life imitates art" or "art imitates life". In "Balloon Bench and Balloon Lamp", I think the latter much more applies. An illusory furniture design, it creates the sense of levitation, even when in actuality, the bench has hidden suspensions behind the "balloons". There's also an implication of flight from our familiar association: balloon = fly. Additionally, the absence of bench legs confuses our visual mind. We then must conclude that it must not be planted on the ground and therefore it must move nowhere else but up. Our eyes imagine an upwards movement from the floating, legless bench to the cluster of "balloons" tied to the bench and away (like the little boy in the image above is probably thinking). Although a stationary object, this design successfully gives us the feeling of motion (and perhaps fools the young ones too).